2000 Editorial Calendar >>

Advertising Rates >>

2000 Advertising Deadlines >>

Ad Dimensions and Specifications >>

hank you for your interest in Modern Homes magazine, the official publication of the Manufactured Housing Institute. Modern Homes is read by the manufactured housing industry to keep current on the latest trends and information.

Advertising in Modern Homes ensures that you will be reaching the opinion leaders in all areas of the industry. With a growing circulation of 15,000 and hundreds more subscribing every month, Modern Homes is sought after in the industry. One of our readers says:

"I just received the first issue of Modern Homes. It's excellent. You have certainly raised the bar for the industry by providing quality content wrapped in a professional looking package. Congratulations and best of luck."

Purpose of Magazine:

To act as a vehicle to encourage industry professionalism and deliver industry messages at the grassroots level.

Frequency:

The bi-monthly magazine is published six times per year.

Audience:

The current circulation of the magazine is 15,000, with a goal of reaching a certified circulation of 20,000 by the year 2000. Readers of the magazine include manufacturers, manufacturer's plant managers, component suppliers, financial service companies, retailers, community owners, REITS, state associations, modular builders, builders and developers, and those who have a stake or avid interest in the manufactured housing industry.

For more Information, or to advertising check availability, please call Matt Granger at 406-677-3996

2000 EDITORIAL CALENDAR

Color Charge: Add 10% for any use of process color (doesn't include PMS colors). Additional Discounts: A 10% discount will be given to all MHI members in good standing. Additionally, discount rates are available for bulk purchases of 12 ads or more during a calendar given year.

Premium Charges:

Back Cover: $6,700
Inside Front Cover Right: $6,000
Inside Front Cover Left: $6,000
Inside Back Cover: $6,000
Right Facing Contents: $6,000

All premium ads must be four-color (charge for color is included). Preference will be given to advertisers who sign full-year contracts for these positions.

Rate for Inserts: Same as one page b&w rate plus cost of insertion. Inserts must be delivered and ready for insertion.

Agency Commission: 15% of gross billing allowed to recognized advertising agencies on space, color and position. Account must be paid within 30 days of invoice date to receive commission.

If you have any questions about space reservations, deadlines or materials specifications please call Matt Granger at 406-677-3996.

Full Page (image area) 7 1/4" x 10" Half-page horizontal 7 1/4" x 4 7/8" Half-page vertical 4 5/8" x 7 3/8" Third page square 4 5/8" x 4 5/8" * All specs are horizontal by vertical

Trim 8 3/8" x 10 7/8" Bleed 8 5/8" x 11 1/8" (add 1/8" to each side) Image Area 7 1/4" x 10" Safety Margin Keep all live matter 3/8" from trim & gutter

Film Required: RRED (Right Read Emulsion Down), 133 line screen. Film should indicate bleed and trim as well as center marks on all four sides.

FOUR COLOR FILM: Please supply matchprint

If you have any questions about space reservations, deadlines or materials specifications please call Matt Granger at 406-677-3996.